Spring is here, but her sister Summer is fast approaching, and it’s high time to check your essential hauls before hitting the beach. For many of us, leaving the house without a drink in hand, be it coffee, water, or a wellness blend, feels incomplete…what are we supposed to do with our hands? Drinkware has quickly become the fastest statement piece in daily ensembles, and it only makes sense to carry the best in the business whether you’re at the office or on island time.
Asobu Bottles, the Canadian drinkware entity, made waves in the drinkware market in 2014 with impressively designed vessels that were equal parts smart utility and fashionable accessory. Their equipment goes beyond simple function and provides a unique addition to the daily fit, allowing for ample self-expression on an otherwise static companion. Since their founding, this artful lifestyle brand has redefined the necessity of a quality made water bottle or drink container, employing unique, multifaceted extensions of a typical tool into a frontierland of drinkware chic. In Japanese, ‘asobu’ translates to game, or fun, which fully supports the brand’s mission to supply reusable containers that promote a colorful lifestyle as unique as the owner.
The product line from Asobu is unlike anything the market has seen before, including their inception of the first BPA-free bottles. Back in 2017, Asobu secured a spot on Oprah’s coveted annual list of favorites, and in 2018 their Insulated Cold Brew brewer was recognized by USA Today as a “Top 10 Travel Gift”, pointing to their ultra-functional designs that are made for mobility.
Their Wireless bottle, for instance, brings the music poolside, keeping your frosty cocktail in tow while connecting to any smartphone through an insulated, wireless speaker safely and securely. Asobu excels in this vein, crafting handy drink containers with added luxury.
The Orb is another showstopper, easily stowed in your purse, beach bag, or camping pack thanks to its sleek, hyper modern design. The exterior is soft to the touch, challenging conventional skins that normally come in a sterile, operation table surface. The Orb is a sexy ornament to carry along for the ride, coming in a swath of different colors and vibes to fit your weekend aesthetic. It keeps your drink just the way you like it, never compromising quality or endurance.
Asobu prioritizes drinkware with a purpose. With Asobu in tow, your to-go cup becomes an extension of your personality and something to rave about. There’s no denying that these containers are instant conversation starters, but the story behind each piece is as unique as the person wearing it. The company makes it their mission to speak to any demographic, but goes the extra mile when it comes down to dog lovers.
The Dog Bowl Bottle, a savvy union for pupper and parental, leads a line of pet-friendly items, including The Barkley. All of Asobu’s designs are unrivaled in the pet sector, incorporating sharp motifs that revolutionize stylish drinking for you and your canine friends. Through these efforts, Asobu has fostered a community of passionate pet owners who want to leave a pawprint on their climatic footprints, utilizing these reusable drink containers as a centerpiece for change. By attaching the hashtag #SaveADogWithAsobu to your next post featuring your furbaby and their Asobu accessory, the company will donate $10 to their animal shelter partners, promoting adoptive practices through their own product lines. If you take a peak at their Instagram, Asobu has already generated plenty of exposure with this technique, pairing effective marketing strategies with lovelorn dog photos that everyone can swoon over. Your pup will thank you later, just be sure to keep the juice pouring (it’s water).
For many of us, taking beverages on-the-go has historically been a hat trick that normally involves fast quick application (before the ice melts, before the drink cools) and clunky hardware that we try to conceal. Essentially, enjoying your favorite brew required some planning and coordination. On the other side of the fence, Asobu has executed drink vessels that heighten our favorite experiences, as their tagline explains, “Elevate your every day”. With Asobu tagging along, you can have your hot coffee in the middle of an Alpine lake, or sip your frozen margarita all day without losing that frosty punch. Asobu removes the wrinkles from drinking on-the-go and helps you look good while doing it. Staying hydrated never looked so stylish, and Asobu continues to upgrade our finest moments with a drink in hand and toes in the sand.